Every business begins with an idea, but from that point forward, it’s all about execution. Over the last decade, we have worked on several products, either self owned or for another businesses, equipping us with the knowledge and wisdom on things "To Do" and especially "Not To Do" as one takes their idea to the market and iterate there after. We bring you all these years of industry expertise without putting a hole in your pocket.
Gaining an empathetic understanding of the problem we're trying to solve, setting aside our own assumptions and gaining real insights into user needs, analyzing through observations and defining the core problem.
Aiming to look for alternative ways to view the problem and identifying innovative solutions to produce some inexpensive, scaled-down versions of the product to investigate & verify the ideas the team has generated.
Rigorously testing the solution to evaluate the impact of the solution on the business KPIs and often use the results to redefine one or more further problems and derive as deep an understanding of the product and its users as possible.
The journey is just 1% done. It being an iterative process, we use the understanding of the problem, the users and the solution to figure out the next set of alterations and refinements that can help make the product better and take us closer to the goal.
39899 Balentine Drive, #200
Newark, CA
94560 US
hello@zestsolutions.co
Mobile: (+1) 213 820 9166